DXP-020: Leo Huynh

Boutique Fashion Design in Vietnam

Leo Huynh is the founder and designer of the Sinhtolina fashion brand. She makes the clothes that she wants to wear, characterized by comfortable open-back dresses suitable for warm weather.

Leo’s Links:

• https://www.instagram.com/sinhtolina/
• https://www.facebook.com/Sinhtolina

Listen:

Table of Contents:

• 0:00:27 – Intro – Vietnamese and Spanish Names
• 0:03:55 – The Genesis of a Fashion Brand
• 0:06:40 – Challenges with Sizing
• 0:12:14 – Femininity in Fashion across Different Cultures and Ages
• 0:19:20 – Thomas Thinks Confidence is Sexy
• 0:22:52 – Leo’s Design and Business Background
• 0:30:23 – Influencer Marketing
• 0:33:36 – Comparing Interior Design and Fashion Design
• 0:40:53 – Shrinking Issues
• 0:44:37 – Thomas’s Frustration with Mass Production
• 0:53:42 – Brand Positioning
• 0:56:46 – Finding Inspiration, Human Observations, Corporate Creative Life
• 1:00:59 – Where Can You Find Sinhtolina?
• 1:03:05 – Origin of the Sinhtolina Name
• 1:05:34 – Outro